How to Expand Your Audience, Influence and Income with Tina Dietz [Podcast]

Written by Robin Thompson on March 28, 2018. Posted in Business Development, Leadership, Marketing, Podcast, Podcasting.

Podcast interview from The Entrepreneur Way where we talked about how you can expand your audience, influence and increase your income(Podcast on The Entrepreneur Way, Mar 28, 2018)

Tina Dietz is an internationally acclaimed speaker, podcast producer, audiobook publisher, and creative business expert who has been featured on ABC, Inc.com, Huffington Post and Forbes. Her podcast, The StartSomething Show, was named by Inc magazine as one of the top 35 podcasts for entrepreneurs, and her company, StartSomething Creative Business Solutions, connects experts, authors, and entrepreneurs all around the world with their ideal audiences through podcasting, audiobooks, and thought leadership marketing. Tina splits her time between the US and Costa Rica where she’s part of a team building a community of entrepreneurs and conscious leaders.

Entrepreneurial Role Models:

Pitchmen

When business started difficulties overcame:

“Surrendering to the fact that I was an entrepreneur. I don’t know if you’ve ever seen the godfather movies but it was in the godfather 3, the least interesting of all the movies, Al Pacino has this moment where he goes they keep bringing me back, and that is what it felt like to me becoming an entrepreneur, I really resisted it for a long time” …[Listen for More]

Favourite Books:

Big Magic: Creative Living Beyond Fear Book by Elizabeth Gilbert

Favourite Quote:

“I am the master of my fate, I am the captain of my soul”

Recommended Online Resources:

Webinar Ninja – Run better webinars with no worries with the best webinar software ever Create a live evergreen webinars in 10 seconds Get started for free today!
Title Generator – create 700 headlines with ONE CLICK, Content Ideas, Catchy Headlines, Ad Campaign E mail Subject Lines, Emotional Titles, Simple, Efficient, One Click
Words to Time Calculator – Use Edge Studio’s words to time calculator as a script timer to give accurate estimates and invoices of your voice over scripts to your customers

Best Advice to Other Entrepreneurs:

“Engage your curiosity. Curiosity will get you through a lot. We get so fixed sometimes on how something looks or how something should be or we worry about if something is going to turn out a certain way, what other people are going to think about us it goes on and on and on. Whatever circumstance that you’re in if you can shift from whatever state of being you’re in that has you feeling diminished or concerned or angry or upset or any of those states of being, if you can shift yourself into curiosity then that is a bridge to be much more positive and making decisions from a place that’s not based in fear or anger”…[Listen for More]

More About Tina Dietz:

StartSomething Creative Business Solutions

Neil’s Quote at the Beginning:

“Adult life is dealing with an enormous amount of questions that don’t have answers. So I let the mystery settle into my music. I don’t deny anything, I don’t advocate anything, I just live with it.” Bruce Springsteen

Other Quotes From the Chat with Tina Dietz:

“I don’t know if there are secrets, there’s just stuff you haven’t learned yet”
“Setting ideas aside, I don’t have to act on all the ideas”
“It’s a little bit like the matrix, are you going to take the blue pill or the red pill because if you take that blue pill you’re going to go down a road that you’re going to follow for some time”

Did you like what you heard?

If you liked this podcast, please leave a review on iTunes! Visit to discover the iTunes page. If you found value in this episode why don't you help a friend out and share this episode on Social Media

Learn how how you can expand your audience, influence andincrease your income

Audio/Video Tips for Perfectly Imperfect People

Written by Robin Thompson on February 13, 2018. Posted in Blog, Marketing, Podcasting, Sales, Video. 1 Comment on Audio/Video Tips for Perfectly Imperfect People

I’ve put together some audio and video production tips and techniques for you to help you get started using audio and video so that you can experiment with getting yourself and your message out into the world in a bigger way.

There are few things more frustrating than having a great idea and then getting bogged down, slowed down, or flat out stopped by the learning curve of dealing with technology.

Got a great idea for a show…but you don’t know how to set up a podcast.

Want to try out Facebook Live…but you don’t want your lighting or background to look bad on camera.

Well, guess what?

One of the most valuable pieces of coaching I ever received, and I also pass this on to all my clients, is simply this.

The main reason my company is called “Start Something” is because where most people get stopped with bringing their ideas, dreams, and goals into reality is in the STARTING. Once you start taking steps, momentum takes over and it’s easier to move forward and see your path.

It’s the first steps that are the most shaky – particularly when it comes to getting yourself out into the public eye with audio and video.

I’m not a highly technical person, and at the same time I like to get things DONE and done well. I also don’t have an unlimited well of patience. Not.Even.Close.

If this sounds a bit like you too, I’ve put together some tips and techniques for you to help you get started using audio and video so that you can experiment with getting yourself and your message out into the world in a bigger way.

Audio and video need to be demonstrated rather than talked about, and in the 5 minute video you’ll see today…

What microphone I use
What you can ‘get away with’ depending on if you’re doing video or audio only
How to record audio ‘on the road’
My super easy, portable ‘recording studio’ setup
Setting up a video background when your room is a mess
Ideas for natural, easy video backgrounds
The most important element of producing your audio and video messages.

I invite you to experiment this week and try doing a short video, audio, or Facebook Live using these tips – if you do, TAG ME on social media or send me the clip so I can acknowledge you for taking steps towards living the life of your dreams and making the world a better place.

Got more audio/video tips? Let’s chat in the comments!

How to Create a Great Audiobook [Podcast]

Written by Robin Thompson on December 12, 2017. Posted in Audiobook Marketing, Marketing, Podcast.

Do you want to know how to create a great audiobook? Listen as audiobook publishing expert, Tina Dietz as she shares her treasure trove of tips and techniques to get your message heard.(Podcast on Book Marketing Mentors, December, 2017)

Do you want to know how to create a great audiobook? Listen as audiobook publishing expert, Tina Dietz as she shares her treasure trove of tips and techniques to get your message heard.

When she was two years old, someone handed Tina a tape recorder and that was that a lifelong love affair was born. Today, Tina is a speaker, audiobook publisher, podcast producer, and internationally acclaimed business coach who’s been featured on ABC, Inc.com, Forbes and Huffington Post. Her company, Start Something Creative Business Solutions, works with authors, experts, and entrepreneurs who want more than just a business and want more than a routine life. They want a business oasis. Tina splits her time between the US and Costa Rica.

In this week’s powerful podcast episode “How to Create a Great Audiobook” you will discover …

How necessary it is for you to have an audiobook
What are some audiobook basics you need to understand
What audiobook trends you need to know about
Who is the best person to read your book
The importance of using an oral edit
Top mistakes to avoid when creating a great audiobook
And much, much more…

This episode features practical tools and techniques to help listeners who want to market a book. It provides invaluable and powerful information listeners will want to know to supercharge a book marketing strategy.

Listen to this week’s interview and discover how to get you and your book noticed and your voice heard in a crowded marketplace.

To Download the transcript from this podcast interview “How to Create a Great Audiobook,” visit Book Marketing Mentors' page.

Wondering how you can leverage your books and work?

Tina Dietz – Audiobook Publisher and Champion of Small Business [Podcast]

Written by Robin Thompson on April 17, 2017. Posted in Audiobook Marketing, Business Development, Marketing, Podcast.

LTVO talks to Tina Dietz, Audiobook Publisher, about her role, what she sees happening in the audiobook business, how she educates her authors about audiobooks, and tips for VO talent who may want to work with her.(Podcast on Love That Voice Over, April 14, 2017)

LTVO Guest Tina Dietz has a long history with the microphone. When she was 2 years old, someone handed Tina Dietz a tape recorder – and that was that! Today, Tina is an internationally acclaimed audiobook publisher, podcast producer, and Creative Business Expert who has been featured on ABC, Inc.com, Huffington Post and Forbes. Her company, StartSomething Business Solutions, helps clients who want more than just a business and more than a routine life – they want a “Business Oasis,” and Tina herself splits her time between the US and Costa Rica.

Get on Tina’s VO roster here VO Roster

How do people find out about Tina on the web?

http://www.launchyouraudiobook.com and http://www.startsomethingcreativebizsolutions.comLoveThatRebecca, aka Rebecca Haugh, is host and producer of LoveThatVoiceOver. Connect on Twitter @LoveThatVO and on FaceBook page Love That Voiceover. Rebecca also founded and runs LoveThatImprovVO.

First pass Editing of this interview courtesy of VO Edit by Design. Contact Chris Thomas at Chris@VOeditbydesign.com for more information.

Wondering how you can create and publish your audiobooks?

Start Something and Finish w/ Tina Dietz [Podcast]

Written by Robin Thompson on March 28, 2017. Posted in Business Development, Leadership, Marketing, Podcast.

I was a guest at the Moms With Dreams Show, hosted by Erica Blocker where we talked about how you can Start Something and finish it. Tune in(Podcast on Moms With Dreams, March 28, 2017)

This week on the podcast, I had the pleasure of interviewing Tina Dietz, owner of Start Something Business Solutions. Tina and I met last September when she was speaking at Mid-Atlantic Podcast Conference here in New Jersey. I knew from the moment that Tina shared her story that I wanted to invite her to be a guest on my podcast. I just knew that her story would inspire and excite YOU to start something brilliant.

Tina Dietz is an internationally acclaimed business coach, audiobook publisher and launch specialist, podcast producer and a bestselling author who has been featured on ABC, Inc.com, Huffington Post and Forbes.

Her podcast, The Start Something Show, was named one of the top podcasts for entrepreneurs on Inc.com. Her company helps clients who want more than just a business and more than a routine life – they want a Business Oasis. I LOVE that!

One of the things that we jump into during this interview is the idea that so many creatives and entrepreneurs struggle with avoiding shiny bright objects and staying focused. It’s because they have brilliant ideas and love starting new projects but often have a hard time finishing them. (I know this is one of my own personal challenges.) Tina sheds light on this topic and shows you how to redirect your excitement of “starting” so you can finish what you’ve started. It’s powerful!

Tina shares lots of great tips during our time together and suggests that you read the book, Big Magic, by Elizabeth Gilbert.

You can connect with Tina and learn more about her by visiting:Her website: www.StartSomethingCreativeBizSolutions.com

Facebook: https://www.facebook.com/TwinFlamesStudios

Twitter: www.twitter.com/TheTinaDietz

LinkedIn: http://www.linkedin.com/in/tinadietz

It’s hard to believe that this is my 87th episode, but it is. And that means that I’m only 13 episodes away from my next big milestone as a podcaster! I’ll share more about what I’m planning as we get closer.

For now, I want you to think about one thing that you learned from my interview with Tina and how you will implement it in your life.

Let me know what you’re going to start. You can leave me a note in the comments or send an email to Erica@momswithdreams.com.

I hope this was valuable to you in some way and that you now have a different outlook on your life, your business or both.

I’ll be back next week with more inspiration and education.

Get out there, do what you love and make a difference!

xoxo,

Erica

Wondering how you can Start Something and finish it? I can help you – Let's talk

The New Expert Platform: Using Podcast Interviews For Thought Leadership Marketing

Written by Robin Thompson on March 8, 2017. Posted in Blog, Leadership, Marketing, Podcasting, Voice.

Podcasting is one of the fastest and easiest ways to establish authority – Let me show you how you can leverage it for thought leadership marketing.

It’s no longer only insider knowledge — podcasting is one of the fastest and easiest ways to establish authority. Whether you’re just starting to build a business or you and your company have long-established credentials, this online audio platform can catapult your influence beyond the capabilities of many other expert-building marketing platforms. Since there are now 65 million people in the U.S. listening to podcasts every month, thought leaders have an exciting opportunity before them to engage new audiences and build their brand.

Getting featured on TV or publishing a book still serve as gold standards for having achieved expert status, but podcasting has made it possible for even budding business owners to share their knowledge and expertise with a wide audience.

The advantage of this modern platform is that it’s open publicity — meaning the host has the freedom to generate the message and control the content. Podcasting also requires fewer resources and is more accessible because audio is available to consumers when text and video are not. The convenience of listening to downloadable audio files on smartphones or tablets has allowed for a new wave of attentive, on-the-go listeners.

The opportunity to reach your target market by using your personal voice offers an additional layer of communication to convey your company values and brand authenticity. Doing so deepens trust and develops loyalty. By using a conversational format, leaders have the freedom to articulate what makes their business unique, without using typical marketing jargon.

As you may have gathered, podcasting isn’t just for entrepreneurs. Bigger brands, industry leaders and corporations often miss a big opportunity by not taking advantage of this trend.

Below, we’ll focus on leaders who are looking to establish themselves as experts and develop their spheres of influence.

How Can You Get Started With Podcasting?

You don’t need to be a host yourself. One of the best ways to introduce yourself to a new market is as a guest. Hosts are hungry for content. They are searching for people like you to feature on their podcasts to keep their shows fresh and to provide value to their audience. Libsyn, one of the largest commercial podcast hosting companies, reports an increase from 16,000 hosted shows in 2013 to 22,000 shows in 2014 to 28,000 shows in 2015. These numbers are expected to continue to increase as more people become exposed to the platform.

The key is to connect with the hosts of shows most appropriate for your subject niche, and to do so in a way that’s personal — your chance of getting a response lowers dramatically if you have an assistant send an email.

Podcast hosts want a good fit on their show; if they decide to have you on as a guest, they will take the time to give you ideas on how you can most effectively reach their audience. One way to find podcasts that are looking for guests is to do a keyword search in iTunes or Google for shows with topics that appeal to your ideal clients or target market. iTunes is to podcasts as what Amazon is to books; it is the premier platform for broadcasting your audio message to an eager audience.

You don’t have to start with cold leads, however. The easiest opportunities for guest spots may exist under your nose, via your colleagues. Ask people you know who have been podcast guests to introduce you to the hosts of those shows. Referrals can go a long way in establishing credibility and building relationships.

If you have the resources, you can also use a booking service to acquire guest spots; there are several excellent companies that can take care of placing you on the perfect shows.

How To Leverage Podcast Interviews

Once you’ve secured a podcast spot, there are an extraordinary number of ways you can use, and re-use, this valuable material. You can now post audio clips on your website or blog; include audio clips in your media kit or feature them on your company profile page or LinkedIn page. You can share the audio across social media, or use the transcribed content for new articles or blog posts. A wealth of marketing assets is available at your fingertips when you have podcast content.

As thought leaders, experts and business owners, we’re always looking for ways to increase our exposure and to grow our communities of loyal followers. Podcasts are free to access, there are so many shows to choose from, and it takes virtually no technical know-how to get started as a guest. These characteristics make being featured on podcast interviews one of the best “New Expert Platforms” available today.

Want to learn more aboutpodcasting for your business?

Tina Dietz – Unleash the Voice of Your Message! [Podcast]

Written by Robin Thompson on March 1, 2017. Posted in Audiobook Marketing, Business Development, Leadership, Marketing, Podcast.

Tina Dietz is coming to unleash the voice of your business!(Podcast on Talking with Giants, March 1, 2017)

Tina Dietz is coming to unleash the voice of your business!

Internationally acclaimed business coach, world class audio-book publisher and launch specialist, popular podcast host, and bestselling author Tina Dietz brings passionate vision, perspective and attention to detail for her clients. Tina’s company, StartSomething Creative Business Solutions, helps clients who want more than just a business, they want a ‘Business Oasis!’

Ready to unleash the voice of your message?

10X Your Book Sales With Audiobooks, Tina Dietz [Podcast]

Written by Robin Thompson on February 20, 2017. Posted in Audiobook Marketing, Leadership, Marketing, Podcast.

A lot of people write books but they fall short of using a huge distribution channel: audiobooks. Learn to 10X your book sales with audiobooks. Tina Dietz shares the strategy.(Podcast on The Brand Journalism Advantages, February 20, 2017)

Get Tina’s checklist for producing your audiobook and demystifying the process, click here.

When Tina Dietz was two-years-old, someone handed her a tape recorder – and that was that! A lifelong love affair was born. Today, she is an internationally acclaimed business coach, audiobook publisher and launch specialist, podcast producer, and a bestselling author who has been featured on ABC, Inc.com, Huffington Post and Forbes.

Her podcast, The Start Something Show, was named one of the top podcasts for entrepreneurs on Inc.com and her company, StartSomething Business Solutions, helps clients who want more than just a business and more than a routine life–they want a “Business Oasis.”

As part of her own business oasis, she herself splits her time between the US, Canada and Costa Rica. Tina Dietz, welcome to the show!

Icebreaker

When I go to conferences I like to organize what I call “transformational karaoke” outings ????

Think Like A Journalist Quote

“When you read a book, the story definitely happens inside your head. When you listen, it seems to happen in a little cloud all around it, like a fuzzy knit cap pulled down over your eyes.”

―Robin Sloan, Mr. Penumbra’s 24-Hour Bookstore

Success Quote or Tip

FOMO…fear of missing out.

Career Highlight

Tina grew up in a small town where her parents sold fireplaces. Their home was upstairs and the business downstairs. When she grew up, find out why Tina was unemployable and how that actually benefitted her and the world.

When It Didn’t Work

Hear what happened to Tina when she first started her business with partners. Find out what this difficult lesson taught her.

Top Tips 10X Your Book Sales With Audiobooks

Bestsellers are created every day.
Publishers don’t always act in the best interest of authors.
1.5 million audiobooks were downloaded more than ebooks in 2015.
The cost of production of an audiobook has dropped 50 percent in the last seven years.
Don’t narrate your own audiobook. It’s not the best use of your time.
Leverage the power of your book by distributing it in the audiobook world.
Audiobook listeners listen to, on average, 20 books a year. The average book reader reads 12 books per year.
Self-produce your audiobook by using ACX.com audiobooks exchange.

Did you know that 1.5 million MORE audiobooks were downloaded than ebooks in 2015? Audiobook publishing is growing at a rate 3 times faster than any other format. Walk down any street and you’ll see people soaking in information through their phones–will your book be available to the millions of listeners looking for content?

-Discover how to get your audiobooks produced for 50% less than what it costs the big publishers

What is one piece of technology, video or multimedia equipment, or app that you just can’t live without?

High-quality mic. Blue Yeti and Audiotechnica 2100.

One book, documentary, blog, podcast, or Internet Channel to watch?

Big Magic, Elizabeth Gilbert (Get a free audio book when you try Audible free for 30 days)

OR to get a physical copy of the book…click the book title.

Contact

StartSomething Creative Business Solutions

Twitter

Mentioned In This Episode

TBJA 266 Three Steps To Start A Movement, Joseph Ranseth

Thanks For Listening

Wondering how you can leverage your books and work?

Unleash Your Business With Audio Marketing, With Tina Dietz [Podcast]

Written by Robin Thompson on February 7, 2017. Posted in Audiobook Marketing, Leadership, Marketing, Podcast, Sales.

Audio marketing is fast becoming a popular way to position yourself as an expert in your industry.(Podcast on The Business Creators Radio Show, February 7, 2017)

There are hundreds of podcasts, webinars, radio shows, etc. on the internet today. How do you make sure yours is viewed and heard above the others?

Joining Adam is audio marketing expert, Tina Dietz.

Tina is going to teach you all the tricks to creating audio marketing that will let your voice be heard above the sea of noise.

About This Guest: (View Guest's Profile And Appearances)

When she was 2 years old, someone handed Tina Dietz a tape recorder – and that was that! A lifelong love affair was born. Today, Tina is an internationally acclaimed business coach, audiobook publisher and launch specialist, podcast producer, and a bestselling author who has been featured on ABC, Inc.com, Huffington Post and Forbes. Her company, StartSomething Business Solutions, helps clients who want more than just a business and more than a routine life – they want a “Business Oasis,” and she herself splits her time between the US and Costa Rica. Tina Dietz, welcome to the show!

Interested in learning more about audio marketing?

Tina Dietz – The Author’s Secret Weapon to 10X Book Sales [Podcast]

Written by Robin Thompson on December 9, 2016. Posted in Audiobook Marketing, Leadership, Marketing, Podcast, Sales.

Denise Griffitts interviews Tina Dietz about publishing your audio book quickly and easily.(Podcast on Your Partner In Success Radio With Host Denise Griffitts, December 9, 2016)

When she was 2 years old, someone handed Tina Dietz a tape recorder – and that was that! A lifelong love affair was born. Today, she is an internationally acclaimed business coach, audiobook publisher and launch specialist, podcast producer, and a bestselling author who has been featured on ABC, Inc.com, Huffington Post and Forbes. Her podcast, The Start Something Show, was named one of the top podcasts for entrepreneurs on Inc.com and her company, StartSomething Business Solutions, helps clients who want more than just a business and more than a routine life – they want a “Business Oasis.”

Did you know that 1.5 million MORE audiobooks were downloaded than ebooks in 2015, and in 2016 sales are up 34% over 2015 numbers?

Tina is going to share these nuggets:

Why you don't have to narrate your own book to get the best results.
How authors can protect themselves from royalty scammers and the hidden pitfalls that scare away readers.
How you can get your audiobooks produced for 50% less than what it costs the big publishers.
Audiobooks can make you money even when your book is free!

As part of her own business oasis, she herself splits her time between the US, Canada and Costa Rica. You can find her online here:

Facebook | Twitter | LinkedIn

Interested to learn about the author’s secret weapon to 10X book sales?

​Podcast interview from The Entrepreneur Way where we talked about how you can expand your audience, influence and increase your income(​Podcast on The Entrepreneur Way, Mar 28, 2018)