LTVO talks to Tina Dietz, Audiobook Publisher, about her role, what she sees happening in the audiobook business, how she educates her authors about audiobooks, and tips for VO talent who may want to work with her.(Podcast on Love That Voice Over, April 14, 2017)
LTVO Guest Tina Dietz has a long history with the microphone. When she was 2 years old, someone handed Tina Dietz a tape recorder – and that was that! Today, Tina is an internationally acclaimed audiobook publisher, podcast producer, and Creative Business Expert who has been featured on ABC, Inc.com, Huffington Post and Forbes. Her company, StartSomething Business Solutions, helps clients who want more than just a business and more than a routine life – they want a “Business Oasis,” and Tina herself splits her time between the US and Costa Rica.
Since practically the age of two, Tina Dietz has always felt comfortable with a microphone in her hands and that easiness and her background as a therapist has since led her to become a very regarded interviewer, coach, consultant, and podcaster.(Podcast on Podcast Junkies, April, 2017)
She is the founder of Start Something Creative Business Solutions where she helps people launch businesses, podcasts and audio books. We cover a lot of great topics that is sure to enlighten even the most seasoned podcasters and entrepreneurs.
What We Covered:
05:33 – Why she loves going to podcasting conferences
06:04 – The Messengers – A Podcast Documentary and how she is involved
10:51 – Podcasts and podcasting as a means of therapy
12:51 – What the impetus for starting her podcast was
I was a guest at the Moms With Dreams Show, hosted by Erica Blocker where we talked about how you can Start Something and finish it. Tune in(Podcast on Moms With Dreams, March 28, 2017)
This week on the podcast, I had the pleasure of interviewing Tina Dietz, owner of Start Something Business Solutions. Tina and I met last September when she was speaking at Mid-Atlantic Podcast Conference here in New Jersey. I knew from the moment that Tina shared her story that I wanted to invite her to be a guest on my podcast. I just knew that her story would inspire and excite YOU to start something brilliant.
Tina Dietz is an internationally acclaimed business coach, audiobook publisher and launch specialist, podcast producer and a bestselling author who has been featured on ABC, Inc.com, Huffington Post and Forbes.
Her podcast, The Start Something Show, was named one of the top podcasts for entrepreneurs on Inc.com. Her company helps clients who want more than just a business and more than a routine life – they want a Business Oasis. I LOVE that!
One of the things that we jump into during this interview is the idea that so many creatives and entrepreneurs struggle with avoiding shiny bright objects and staying focused. It’s because they have brilliant ideas and love starting new projects but often have a hard time finishing them. (I know this is one of my own personal challenges.) Tina sheds light on this topic and shows you how to redirect your excitement of “starting” so you can finish what you’ve started. It’s powerful!
Tina shares lots of great tips during our time together and suggests that you read the book, Big Magic, by Elizabeth Gilbert.
It’s hard to believe that this is my 87th episode, but it is. And that means that I’m only 13 episodes away from my next big milestone as a podcaster! I’ll share more about what I’m planning as we get closer.
For now, I want you to think about one thing that you learned from my interview with Tina and how you will implement it in your life.
Let me know what you’re going to start. You can leave me a note in the comments or send an email to Erica@momswithdreams.com.
I hope this was valuable to you in some way and that you now have a different outlook on your life, your business or both.
I’ll be back next week with more inspiration and education.
Get out there, do what you love and make a difference!
xoxo,
Erica
Wondering how you can Start Something and finish it? I can help you – Let's talk
Tina Dietz is coming to unleash the voice of your business!
Internationally acclaimed business coach, world class audio-book publisher and launch specialist, popular podcast host, and bestselling author Tina Dietz brings passionate vision, perspective and attention to detail for her clients. Tina’s company, StartSomething Creative Business Solutions, helps clients who want more than just a business, they want a ‘Business Oasis!’
Get Tina’s checklist for producing your audiobook and demystifying the process, click here.
When Tina Dietz was two-years-old, someone handed her a tape recorder – and that was that! A lifelong love affair was born. Today, she is an internationally acclaimed business coach, audiobook publisher and launch specialist, podcast producer, and a bestselling author who has been featured on ABC, Inc.com, Huffington Post and Forbes.
Her podcast, The Start Something Show, was named one of the top podcasts for entrepreneurs on Inc.com and her company, StartSomething Business Solutions, helps clients who want more than just a business and more than a routine life–they want a “Business Oasis.”
As part of her own business oasis, she herself splits her time between the US, Canada and Costa Rica. Tina Dietz, welcome to the show!
Icebreaker
When I go to conferences I like to organize what I call “transformational karaoke” outings ????
Think Like A Journalist Quote
“When you read a book, the story definitely happens inside your head. When you listen, it seems to happen in a little cloud all around it, like a fuzzy knit cap pulled down over your eyes.”
―Robin Sloan, Mr. Penumbra’s 24-Hour Bookstore
Success Quote or Tip
FOMO…fear of missing out.
Career Highlight
Tina grew up in a small town where her parents sold fireplaces. Their home was upstairs and the business downstairs. When she grew up, find out why Tina was unemployable and how that actually benefitted her and the world.
When It Didn’t Work
Hear what happened to Tina when she first started her business with partners. Find out what this difficult lesson taught her.
Top Tips 10X Your Book Sales With Audiobooks
Bestsellers are created every day.
Publishers don’t always act in the best interest of authors.
1.5 million audiobooks were downloaded more than ebooks in 2015.
The cost of production of an audiobook has dropped 50 percent in the last seven years.
Don’t narrate your own audiobook. It’s not the best use of your time.
Leverage the power of your book by distributing it in the audiobook world.
Audiobook listeners listen to, on average, 20 books a year. The average book reader reads 12 books per year.
Self-produce your audiobook by using ACX.com audiobooks exchange.
Did you know that 1.5 million MORE audiobooks were downloaded than ebooks in 2015? Audiobook publishing is growing at a rate 3 times faster than any other format. Walk down any street and you’ll see people soaking in information through their phones–will your book be available to the millions of listeners looking for content?
-Discover how to get your audiobooks produced for 50% less than what it costs the big publishers
What is one piece of technology, video or multimedia equipment, or app that you just can’t live without?
High-quality mic. Blue Yeti and Audiotechnica 2100.
One book, documentary, blog, podcast, or Internet Channel to watch?
Big Magic, Elizabeth Gilbert (Get a free audio book when you try Audible free for 30 days)
OR to get a physical copy of the book…click the book title.
When she was 2 years old, someone handed Tina Dietz a tape recorder – and that was that! A lifelong love affair was born. Today, Tina is an internationally acclaimed business coach, audiobook publisher and launch specialist, podcast producer, and a bestselling author who has been featured on ABC, Inc.com, Huffington Post and Forbes. Her company, StartSomething Business Solutions, helps clients who want more than just a business and more than a routine life – they want a “Business Oasis,” and she herself splits her time between the US and Costa Rica. Tina Dietz, welcome to the show!
Interested in learning more about audio marketing?
When she was 2 years old, someone handed Tina Dietz a tape recorder – and that was that! A lifelong love affair was born. Today, she is an internationally acclaimed business coach, audiobook publisher and launch specialist, podcast producer, and a bestselling author who has been featured on ABC, Inc.com, Huffington Post and Forbes. Her podcast, The Start Something Show, was named one of the top podcasts for entrepreneurs on Inc.com and her company, StartSomething Business Solutions, helps clients who want more than just a business and more than a routine life – they want a “Business Oasis.”
Did you know that 1.5 million MORE audiobooks were downloaded than ebooks in 2015, and in 2016 sales are up 34% over 2015 numbers?
Tina is going to share these nuggets:
Why you don't have to narrate your own book to get the best results.
How authors can protect themselves from royalty scammers and the hidden pitfalls that scare away readers.
How you can get your audiobooks produced for 50% less than what it costs the big publishers.
Audiobooks can make you money even when your book is free!
As part of her own business oasis, she herself splits her time between the US, Canada and Costa Rica. You can find her online here:
There are a lot of tricks to narrating your book and putting it out to a wider audience – punch recording, mic technique, breath technique to name a few – and the generally accepted equation is five hours of recording will give you one hour of finished recording.(Podcast on Writer On The Road, November 9, 2016)
Breathing is about getting in touch with your torso; then there’s tone, tempo, flow and sonority. Still with me? Because I haven’t even mentioned audio quality. Narrating a novel requires a level of focus that some of us may just not be able to summon and by the end of my chat with professional narrator, Tina Dietz, I was starting to create a strategy to choose and hire a professional. Did I mention that Tina’s a professional? Book narration is a performance and our books deserve to be treated well. You can find out more here and don’t forget to download your free checklist. I’m going to…
My team and I can help you figure out the best solution to narrate your book
There’s something to be said for studying the habits and processes of great writers and artists and how they kept their creative juices flowing over time.(Podcast on Writer On The Road, November 6, 2016)
There’s a lot of burnout happening in the field of writing right now, especially among Indie authors trying to manage both their writing and their business. Tina is a mentor and coach, and she’s my kind of crazy. With a focus on values as well as mental, emotional and spiritual well being, Tina guides us to be the best we can be. She’s also damned funny at times. We chat about being in the writing game for the long haul and how it’s got to be about pacing ourselves as our energies change as we grow and mature as writers. Self-care is at the top of the list, being flexible with our schedules and putting thought into those high priority creative endeavours to actually get the work done. We chat about how 80% of our results come from 20% of our efforts – it’s Tina’s job to help us focus on the 20% – and how the transitions in our lives open us up to new potentialities. And we just wouldn’t be creatives if we didn’t delve, just a little, in the fear factor that has derailed every one of us at some time or another. You can find out more about Tina and her work here.
At only 2 years old, Tina Dietz was already interviewing people on her tape recorder. She STILL has that tape and has never put the microphone down.(Podcast on Reinvention Radio, September 22, 2016)
At only 2 years old, Tina Dietz was already interviewing people on her tape recorder. She STILL has that tape and has never put the microphone down. Born to entrepreneurial parents, she started answering their business phones at 4 and was going to trade shows by 6.Now she is an internationally acclaimed business coach, speaker, dedicated audiobook publisher and podcasting mentor.
As a therapist (with an MS in Counseling and Educational Development), early in her career while working in the public school system that dealing with bureaucracy was not her thing. She has a “students-come-first” approach, which grew into something new as she worked with a grassroots group and developed two teen leadership centers. She showed kids how to make ideas a reality. Many of those seeds that were planted still live in her programs and her approach to coaching to this day. She developed transitional training programs for colleges and some of the nation’s largest utility providers, as well as serving as the co-founder and Director of Business Development for the Nayada Institute of Massage.
Tina is also a bestselling author and has been featured on Million Dollar Mindset, ReLaunch, ABC, Massage Today, Money for Lunch and Tropical Entrepreneur, to name a few. She has worked with and provided small business help in more than 20+ industries and 6 countries (and counting) around the world, watching them grow and transform.
TUNE IN to this episode to hear Tina chat with Steve and Mary about audio marketing and how to take advantage of the booming audiobook trend.
In This Episode
Spanish & Italian; The Audio Extravaganza; They Put A Mic In Her Hands At 2 Years Old; 1.5 Million More AudioBooks Than Ebooks Consumed In 2015
3 Ways To Create An Audiobook; No Book, No Audiobook; Time & Costs Of Producing An Audiobook; Steve’s New Book
Skype – Pants Optional; Best Call To Action For An Audiobook; Wade’s Mic Drop; Podcasting Isn’t Being Throttled The Way Other Media Are